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Product Marketing Manager

  • Hybrid
    • Toronto, Ontario, Canada
  • CA$70,000 - CA$85,000 per year
  • Marketing

Job description

Many companies have legacy marketing tech stacks and bloated marketing teams, where you only get to work on a small portion of the broader marketing motion. 

At Fulfil, you’ll report directly to our Chief of Staff in our Toronto office who leads growth at Fulfil, and have the opportunity to be at the forefront of AI-forward marketing processes with access to Claude Code. You won’t need to deal with legacy marketing stacks or red tape approvals, and you’ll get to market a product with solid product-market fit, a raving customer base, and ample content. 

We’re the ERP of choice for top eCommerce brands like Mejuri, Kotn, Ridge, HexClad, Grüns, dbrand, and Wild. This is a unique opportunity for someone who’s hungry to make an impact to join a 10-year-old, 70+ employee company as the only internal employee dedicated to executing our marketing strategy. 

Location: Toronto, ON (Hybrid; in-office 5 days per week during ramp up and transitioning to 3 days per week once fully ramped)

Type: Full-Time

Travel: Up to 10% across North America

Expected Start Date: Immediately

Key Responsibilities:

  • Manage logistics, pre-event outreach, venue coordination (where applicable) and post-event follow-up to ensure in-person events and online webinars generate pipeline.

  • Coordinate with our partner ecosystem on partner marketing initiatives, shared event outreach and lead capture (we have hundreds of integrations, so there’s no shortage of content inspiration). 

  • Grow into attending events directly as experience builds.

  • Operationalize signal and intent data through email marketing campaigns and newsletters. 

  • Share content across the Fulfil LinkedIn, X and YouTube channels to highlight product capabilities.

  • Repurpose existing content repository of podcasts, webinars, blogs, case studies and testimonials across content formats and channels. 

  • Support customer advocacy initiatives, including customer awards, case study development, and distribution, highlighting how eCommerce brands are using Fulfil. 

  • Utilize Claude Code, Claude Cowork, Relay and other AI tools to streamline marketing initiatives.

  • Keep the website up to date to reflect the latest capabilities from product releases every few weeks (we use Claude Code to update our website, so you won’t be restricted by a legacy CMS or external agencies). 

  • Support the creation and maintenance of sales enablement materials. 

Expected Compensation

  • $70-85k base salary 

  • Unlimited PTO

What It’s Really Like to Work at Fulfil

We’re building the ERP that fast-growing eCommerce brands actually want to use, which means we’re taking on entrenched enterprise software with a small, intense team.

Big Tech and VC-backed startups are 400-horsepower engines running at 25% efficiency. They have bloated teams, endless meetings, six months to ship a feature. At Fulfil, we’re a 200-horsepower engine running at 100%. We’re bootstrapped, profitable, and growing steadily. No permission layers. No “alignment meetings” about alignment meetings. Everyone ships everyday.

The work: You’ll own meaningful problems with direct customer impact. Our customers run 24/7 operations across time zones, and when they’re launching on BFCM or scaling from $10M to $100M, they need us to move fast. That urgency flows downstream. This is high-intensity work with real consequences.

What high-intensity actually means:

  • Most weeks are 45-55 hours; peak seasons hit 60+

  • Occasional off-hours calls with our distributed team

  • Long days (10+ hours) aren’t uncommon

  • The work doesn’t pause even if we try to protect your focus time

What you get in return:

  • Real autonomy over execution (we measure impact, not facetime)

  • Ownership of problems that matter to real businesses

  • Unlimited PTO we actually want you to use (we’d rather you rest than burn out)

  • If you’ve ever felt like you’re capable of 10x more than your current environment allows you to output, that’s the gap between your potential and your actual impact. Fulfil eliminates that gap.

You’ll thrive here if: you’re the type who gets energy from building something that matters, want ownership over outcomes vs tasks, are open to receiving regular, direct feedback in public Slack channels from multiple people, and like moving fast without red tape.

This isn’t for you if: you need a strict 40-hour boundary, prefer structured oversight, or want work to be a contained part of your life.

Job requirements

  • 1-3 years of experience in marketing, partnerships or a related field.

  • Excellent communication and interpersonal skills to build and maintain relationships with partners, customers and internal stakeholders.

  • Ability to work independently and collaboratively as part of a team.

  • Strong organizational and time management skills to manage multiple projects and priorities.

  • Confident communicator, comfortable with outreach and events.

  • Comfortable experimenting with, implementing and using AI tools and automation platforms.

  • Self-starter who thrives in ambiguous, high-autonomy environments.

  • Familiarity with the eCommerce industry is a bonus.

  • Familiarity with Slack, Claude Code, Relay, and Google Drive is a bonus.

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At Fulfil, we don’t discriminate based on race, religion, color, national origin, sex, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable laws. For US-based candidates, Fulfil participates in E-Verify and if you have the legal right to work in the US, we want you to be aware of your rights.

If you need assistance or accommodation due to a disability, please contact us at accessibility@fulfil.io.